The first thing to notice about Marazzi is their vast choice of ceramic tiles for bathrooms and kitchens. This can often become overwhelming for any buyer, trying to make the best choice for their household.
The animated TV commercial we created depicts the colourfulness of Marazzi’s showroom, describing various features of tiles for every occasion.
To help the consumers make their own selection of tiles, we created a Flash game inviting users to design their own walls, by making the tiled wall a pixel-like canvas.
Users were urged to email their designs to their close friends and family, entering a prize game offering discounts to lucky winners.